In the same way that different hair cuts suit different face shapes, beards are not a one size fits all.
The first thing to do is work out your face shape. This image will show you the different face shapes and you should be able to see what most resembles you. If you are struggling, a quick google will show you how to do this by measuring various points on your face shape with a tape measure.
Once you know your face shape the rest is easy.
Lucky you – oval is the ideal face shape, a nice middle ground between all the face shapes. Your cheekbones are slightly wider than your jawbones, and your jawline is rounded.
If you are lucky enough to have an oval face then you can pretty much pick whatever style you like, they will all suit you!
The rectangle face shape is a longer shape so avoid having a long beard or a pointy beard as this will just add length to your face. Have a fuller beard on your cheeks to give you the illusion of a wider jaw. You can let your hair grow higher up the cheek to, it all adds width to your face. You cant go wrong as long as you keep your beard shorter on the bottom and longer on the sides to show off your strong facial structure.
If you have a covetable strong, square jaw then lucky you! It is the defining feature of many models and Hollywood actors! You don’t want to look too square though so avoid a square beard with sharp lines and right angles, it will be too much with a wide jawline. Make sure the chin area is rounded to get the most flattering shape for your face. Lengthening the chin with a goatee-style beard helps soften thick, wide jawbones, while still creating a chiselled look.
Unfortunately a large, unkempt beard is a big no for you, unless you want to turn your head into a bowling ball. You need to work the angles (or create angles). Go for a beard that is shorter on the cheeks and longer towards the chin for a look that’s really flattering. A goatee – still with stubble on the cheeks – will create the impression of a longer and more pronounced chin. Always slim your face with an angled shave along your cheekbones. Keeping hair full on your chin will also help.
The diamond face shape is widest at the cheekbones, with a narrow forehead and jawline that are approximately symmetrical in width. The goal should always be to keep hair on the chin to offset the cheekbones. Ideally, you want to square off a prominent chin, to create the illusion of having more balanced bone structure. Don’t go too long on the chin – anything too pointy tends to accentuate this face shape. You can go wider on the cheeks and wider on the edge of the jawbone, however, so it squares off the bottom half of your face.
No man ever wants to be accused of having a weak chin. Fortunately for those with a heart shape face, there is a way to add a stronger chin with a beard. Heart shaped faces can be smaller, so keep the beard neat as a busy one will only make your face appear smaller. Designer stubble on the sides that will give you the rough-and-ready look without overpowering your natural bone structure. Meanwhile, leave more length in the chin and moustache to add depth and volume to your jawline.